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The WSL and Women’s Championship set to break away from FA domination

The Women’s Super League and Championship are getting ready to break free from the Football Association as the top two tiers unanimously agreed to be governed by a new, independent body from next season. Former Nike and Citigroup executive Nikki Doucet has been appointed to lead the organisation, NewCo, and will oversee the 24 clubs’ move into the new governance structure ahead of the 2024-25 campaign. Each club in the WSL and Championship will act as shareholders under the NewCo model, which is an important step in growing the industry that has the potential to become a billion-pound domestic women’s football within 10 years. Baroness Sue Campbell, the FA’s director of women’s football, expressed how the NewCo will take the game to the next level. This move is considered a historical moment for the women’s professional game in this country and will see clubs and players make even bigger strides on and off the pitch. The development of NewCo is seen as critical to the commercial growth of English women’s football. Arsenal CEO Vinai Venkatesham, shared that it is a pivotal moment in the history of the women’s professional game and sets up the opportunity to accelerate the sustainable growth of the women’s game. Nikki’s appointment encapsulates the ambition they have for NewCo and with her vision for women’s football, the future is incredibly bright. England forward Beth Mead expressed excitement for the future of the game and pushing the leagues forward to the next level.

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